2 posts tagged “solidworks world”

As mentioned in my last post, Steve Wozniak (iWoz) was one of the keynote speakers at the just concluded SolidWorks World. It was great listening to him as he narrated his auto biography - his childhood days tinkering with electronics, his meeting with Steve Jobs, early days of Apple etc. He was so bubbly as he talked, he spoke at hundred miles an hour. His talk had two key messages
1) Simplicity in everything you do
2) Your products can either bend the human who is going to use it because it is non-intuitive or bend the technology it is based on so that it delivers a great user experience.

Of course, the goal is to bend the technology, but it easier said than done. A quick look at all the products out there (despite the marketing claims of "easy to use", "intuitive") still ends up bending the human a lot more.

Well, I am back in Boston after SolidWorks World 2007 in New Orleans. It was a tiring five days but it was a lot of fun. The conference had over 3500 attendees - users, resellers, partners, employees and over 125 members of the press. It was my first trip to New Orleans and there is no sign of any flood damage in the French Quarters where we stayed. In fact, there is no sign anywhere that this city was hit by a hurricane. However, we asked a cab driver to take us to the flood affected areas. Boy oh boy  !! just 10 minutes from the French Quarter was one of the worst hit areas that was apparently under 20 feet of water when the levee gave away. I have pictures that I will upload soon and you will see it here in the next few days.

There is a whole lot more to write about the conference including the great talk by iWoz (Steve Wozniak - cofounder of Apple Computers). I will be writing on it in the next few days.

All I need now is some sleep !!